The Scottish Register of Tartans

1 July 2022
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Tartan Details - Fortnum & Mason

The information held within The Scottish Register of Tartans for the "Fortnum & Mason" tartan is shown below. 

Reference: 13215
Designer: Campbell, Araminta
Tartan date: 10/08/2020
Registration date: 5 July 2021
Category: Corporate
Restrictions: Yes. Intended for the exclusive use of Fortnum & Mason.
Permission to weave this tartan must be sought from both Fortnum & Mason and Araminta Campbell.


Registration notes: Designed for Fortnum & Mason, this tartan combines details from a remarkable history with Fortnum & Mason’s distinctive wit and style. The design begins at the beginning: depicting the founders, William Fortnum and Hugh Mason, in the double Eau de Nil checks at the centre. As sellers of recycled candles from part-used candles discarded by the royal household, the design picks out the candle wax in the yellow. Beehives & beeswax continue to be important to Fortnums, and the company apiaries are acknowledged in the pale yellow placed across the soft green ground; 6 threads for the metropolitan hives, and 4 threads for the hives on the roof of the flagship Piccadilly building. Beginning in 1707, Fortnum & Mason now has 4 satellite stores, which are signified in the horizontal and vertical checks. The red echoes the carpeting of the Piccadilly store and the richness of the delicacies on offer. The outer red check of 12 threads, represents the twelve British monarchs who have been served by Fortnum & Mason, including Her Majesty Queen Elizabeth II.
Registrant details: Miss Araminta Campbell, Hopetoun House South Queensferry, Queensferry, West Lothian, Scotland, EH30 9SL
Tartan image: Fortnum & Mason. Click on this image to see a more detailed version.

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Note: This tartan was registered in the official Scottish Register of Tartans.
 
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